Follow Billboard. All rights reserved. A byproduct of the streaming era, both in terms of numbers and resources, has been the resurgence of the music video. The biz is in a boom time, and artists are channeling an increasing amount of their creative energy into their visual footprint. The results can be lewd, controversial, empowering, silly, and surprising. The playbook only requires that you stand out. Ariana Grande went total glitz and glam for the music video for her No. Seven-inch heels? A glorious ponytail that stretches for miles? Grande has described the Thank U, Next recording as a hang out with her closest friends -- plenty of snacks and bubbly.

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Follow Billboard. All rights reserved. The past and the future combined in , a year of satisfying comebacks from veteran artists and exciting breakouts from newer ones.
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Top Charts. Greatest of All Time. Breaking and Entering. Songs Of The Summer. Additional Charts. Luke Combs. Forever After All. Letter To You. Frozen II. Vinyl Albums.
Follow Billboard. All rights reserved. Stars of ten years ago, like the Jonas Brothers and Lady Gaga, have been rubbing elbows not only with modern-day marquee names like Ariana Grande and Post Malone, but with breakout artists like Billie Eilish and Lil Nas X, who may end up setting the pace for pop's next decade. It's all combined to make this final year of the s one of the least-predictable pre-summer seasons we've had in a long time. Check out our 50 favorites from so far below. The members of K-pop's reigning girl group don't just transcend language barriers with their highest-charting U. But when a song comes out with this many guns blazing -- literally, their choreography involves a move that resembles a bazooka firing -- how could they take the energy any higher? Snow, "Con Calma" Remix. Koffee, "Rapture". She may be a rising reggae star, but the year-old performs with a fervor that even some veterans would be jealous of.